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	<title>Artrox Thinks Blog</title>
	<link>http://artroxthinks.wordpress.com</link>
	<description>A space for random connections</description>
	<lastBuildDate>Sun, 13 Dec 2009 00:46:59 +0000</lastBuildDate>
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		<title>Giving your brain a boost with social media</title>
		<description><![CDATA[Just catching up on my podcasts and listened to a great episode, #258 of the Engaging Brand from Anna Farmery.
You can download it here engagingbrand.com show 258 guide to brain fitness
Anna talks with Alvaro Fernandez of SharpBrains, all about his Guide to Brain Fitness.
Anna asks:

What is brain fitness?
Why learning is physical
The importance of learning how [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=166&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/12/13/brain-boost-with-social-media/</link>
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		<title>The Existentialism of Branding</title>
		<description><![CDATA[
I tweet therefore I am&#8230;does anybody else out there think that modern marketing, in particular social media seem almost to perfectly fit into the existentialist philosophy (and I totally paraphrase here) to be true to one&#8217;s self?
According to the site all about Philosophy &#8220;existentialism is a philosophy concerned with finding self and the meaning of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=97&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/11/25/the-existentialism-of-branding/</link>
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		<title>Ride of the year!</title>
		<description><![CDATA[I worked out today that my children have a different perspective on motivating thoughts than I do!
We just completed part one of a 36km return bike ride from Lilydale to Warburton. Not an all together taxing ride, just fairly constant.
So we get to within 2km and Miss 11 has like her 3rd major meltdown for [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=163&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/11/01/ride-of-the-year/</link>
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		<title>Books I love&#8230;#1 Hot Button Marketing</title>
		<description><![CDATA[ Hot Button Marketing: Push the Emotional Buttons That Get People to Buy by Barry Feig
My rating: 4 of 5 stars A really interesting and succinct look at some of the emotional drivers to purchase and how to tailor your offer or service to meet the needs of your market for greater success.
Great chapter summaries [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=160&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/10/25/books-hot-button-marketing/</link>
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		<title>Diligent Creativity Day 10</title>
		<description><![CDATA[Ever have those days where you wake up and it&#8217;s a feeling in your bones&#8230;it may just be one of th-ooo-se days?
I woke up today with a sore head and a sore throat &#8211; feeling as fragile as an eggshell.
Shower, rouse the kids&#8230;my shell took a battering&#8230;well have you ever tried to rouse a 14 [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=158&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/09/10/diligent-creativity-day-1-2/</link>
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		<title>Diligent Creativity Day 8</title>
		<description><![CDATA[&#8220;Stop the car&#8230;.STOP THE CAR!!!!&#8221;
I could hardly believe my eyes&#8230;as we sat at the lights I happened to glance over to the line of retail shops all jostling for trade and there in the front window were the most be-a-utiful pair of wingtips&#8230;
I knew that if I wanted to be taken seriously as a man [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=153&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/09/08/diligent-creativity-day-8/</link>
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		<title>Diligent Creativity Days 5, 6 &amp; 7</title>
		<description><![CDATA[OK so I didn&#8217;t post over the weekend because I was being diligently creative.
Those who follow me on twitter will know that my BFF has recently bought a cafe and I am doing the artwork so I spent all weekend creating 4 large canvas works.
I have not done much &#8216;commercial&#8217; art as such before like [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=148&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/09/07/diligent-creativity-days-5-6-7/</link>
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		<title>Diligent Creativity Day 4</title>
		<description><![CDATA[Go take a long walk off a short pier&#8230;



Well the weekend approaches and I am reminded by this picture of 2 things.
1.  &#8220;Go take a long walk off a short pier&#8221;, was the taunt I used to say to people who annoyed me when I was in primary school,  I thought I was so smart [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=144&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/09/04/diligent-creativity-day-4/</link>
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		<title>Diligent Creativity Day 3</title>
		<description><![CDATA[I&#8217;m here for you baby&#8230;
What on earth was going on?  All these funny fuzzy shapes whizzed past my eyes and people I don&#8217;t know are all up in my grill talking in some stupid language that I really don&#8217;t comprehend&#8230;
Whoa&#8230;I yell back&#8230;I don&#8217;t know what you are saying&#8230;Slow down and speak clearly&#8230;Do you know where [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=139&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/09/03/diligent-creativity-day-3/</link>
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		<title>Diligent Creativity Day 2</title>
		<description><![CDATA[The lonely starfish incites the masses&#8230;
Part of what I do in the corporate world involves trying to get staff to buy in to the brand message and stay on target with customer experiences.  Sometimes I despair that they don&#8217;t get it, don&#8217;t believe it the way I do and that I therefore am not doing [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=artroxthinks.wordpress.com&blog=6832970&post=134&subd=artroxthinks&ref=&feed=1" />]]></description>
		<link>http://artroxthinks.wordpress.com/2009/09/02/diligent-creativity-day-2/</link>
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